Guide users to discover hidden content through reasonable instructions

Posted On Aug 2 2017 by

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, the two chapter of the iOS Wow experience was continuously updated, which were about two aspects of the application context environment and the technical features of iOS. Change your mind today. Drop the mobile app, go back to the Web, walk through a short, short translation, about hidden content and the corresponding hint elements, blah blah. Walk.


tag (Tab), the drop-down menu, accordion style fold control… (progressive disclosure) showed progressive interaction can effectively help us to reduce the visual complexity as much as possible while displaying the content to the user.

, however, there are advantages and disadvantages, and things that are not visually visible are really likely to be ignored by the user. Therefore, if the interface elements are not hidden, we must give some hints to the user in some appropriate way to make them aware of the presence of hidden elements.

user’s expected

‘s expectation here refers to the assumptions and predictions made by users about whether they can find hidden elements on the site. If users think certain content must be hidden somewhere, they will actively search for it; on the other hand, they may also be influenced by some factors, and prematurely believe that the content does not exist at all.

in the shopping website, most users think they can and should get the details of goods, exchange policies, freight and other aspects of information. Under these expectations, even if the content is not presented directly, they will actively seek it.

on the other hand, such as user reviews, additional product images set, video presentations and other additional content is not all the shopping website standard, if they are not visible in the default state, so for those users who are not familiar with the site, usually do not spend too much time looking for, because they expected in these contents may not exist.

users are expected to depend on their long – term cognitive and behavioral habits. As designers, if we can’t make sure that users are actively looking for hidden elements, we have to use visual trigger instructions to guide them to get more content.


trigger indicates

any interface element that plays a cue role in the presence of hidden content can be referred to as trigger instructions. They fall into five broad categories:

1. direction and space

has directional interface elements, which can often be used to indicate hidden content. Direction indicator (d>

Last Updated on: August 2nd, 2017 at 7:24 pm, by

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